CASE FILEPractitioner-channel nutraceuticals (functional medicine)
BioOne Sciences at the Vibrant Longevity Summit 2025
Omni Barton Creek Resort & Spa, Austin, TX · September 24–27, 2025
Context
The Vibrant Longevity Summit is an invitation-only gathering for longevity clinic owners and functional and integrative medicine practitioners; its organizer described 2025 attendance as more than 400 practitioners. BioOne Sciences, a Utah company that sells clinical-grade supplements through healthcare practitioners, attended as an exhibitor and event partner.
The challenge
One multi-day event, four audiences to serve at once: BioOne's marketing team, its practitioner customers, event sponsors, and next year's promotion. The summit mixed keynotes, expert sessions, a busy exhibitor floor and evening events.
Our approach
A coverage plan built around deliverables, not the schedule: stage and keynote coverage for authority, booth conversations with practitioners for proof, product photography for sales, and the social energy of the evening events for community. A small crew moved between rooms so the floor stayed open for conversations.
Deliverables
- Flagship event film
- Thursday and Friday party films
- Sponsor and expert cuts
- Booth and product photography
- Photo selects from each day
"Working with Pantheon Media has been an outstanding experience. Their attention to detail, professionalism, and creativity brought the entire project to life—from capturing key moments to producing polished social media videos that perfectly represented our brand."— Cesar Lopez, Global VP of Sales, BioOne Sciences
Photography by Pantheon Media. Event details from the organizer's press release and BioOne Sciences. No outcome metrics are claimed here because none were measured by us.
Tell us what you're working on
A 30-minute call, then a written plan: story, claims, shoot days and deliverables.